October 30, 2024

BSM Launches 6th Fill Safe, Feel Safe Campaign

WhatsApp Image 2024-10-30 at 17.54.30

Brunei Shell Marketing Company Sendirian Berhad (BSM) officially kicked off its 6th Fill Safe, Feel Safe (FSFS) campaign with a public event at One City Shopping Complex on October 30, 2024 from 11AM until 5PM. The campaign aims to raise awareness of the safety guidelines especially when refueling at retail stations. Present at the launch event earlier this morning as a guest of honour was, Yang Berhormat Pengiran Dato Seri Setia Shamhary Bin Pengiran Dato Paduka Haji Mustapha, Minister of Transport and Infocommunications.

In his opening remarks, BSM Managing Director, Mohammed Alexirwan bin Haji Omar, highlighted that as Brunei’s key fuel supplier, BSM is dedicated to providing a safe refueling environment for all customers at retail stations through raising public awareness and supporting the Service Champions to uphold safety guidelines.

At the event, the public had the opportunity to engage with a range of safety awareness activities. One key highlight was a new safety initiative introduced under the FSFS campaign. In this initiative, Service Champions place a safety sleeve on the side mirror of the customer’s vehicle in the colour of the customer’s selected fuel. The safety sleeve further reminds the customers to switch off their engines, while Service Champions may further remind customers regarding the full safety procedure, including turning off electronic devices before initiating the refueling process. This initiative aims to prevent incidents like wrong fuel fillings and nozzle pull-out. Other safety activities were also included such as road safety awareness, demonstrating important precautions to be taken when driving near Road Tanker Carriers (RTC), particularly regarding the blind spots; safety guidelines on the use of Liquefied Petroleum Gas (LPG) and the use of jerry can while refueling at retail stations.

With its continued commitment to safety, BSM’s FSFS campaign reinforces its mission to uphold the highest standards of safety across all retail stations, ensuring a safe refueling experience for the public.

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