industrial-product-knowledge-seminar

On 15 to16 June 2015, Shell Downstream Lubricants Support, Clement Lim, Macro Distributor Account Manager for South East Asia, Si-Ying Gwee, Macro Distributor Marketing Manager and Chng Da Qing, Lubricants Technical Advisor were invited to give a seminar on Shell Industrial and Marine Lubrications to both internal staff and the customers respectively.

BSM Sales and Marketing team were introduced to Shell’s selling tools and techniques to assist them in promoting and Selling Shell Lubricants as well as increase their product technical knowledge.


For the Commercial customers including BSJV, Bunkering and Industrial sectors, and other relevant Government Departments the seminar was to enhance their knowledge on Shell Industrial and Marine Lubricants as well as provide business solutions in gaining cost savings from using Shell Lubricant. The other objective is to increase awareness on availability of Shell’s Range of Industrial & Marine Lubricants Products supplied by BSM, especially to potential customers who were also invited to the event.

Towards the end of the seminar, BSM’s HSSE Advisor, Hj Suffian Hj Mohd Daud also took the opportunity to remind customers the Minimum HSSE and Fuel Discharging Standard required at Commercial Sites.